E-commerce is here to stay. Consumers increasingly rely on online shopping to satisfy purchase needs – a trend that held true even before the pandemic changed the world. Taking your business online can generate much-needed revenue to sustain and grow operations.
This e-commerce series provides clear and actionable steps to help get your brick-and-mortar business active online.
Series Learning Objectives:
- Understand how your business development strategy informs your online e-commerce presence.
- Identify business priorities and technical requirements to select the right e-commerce platform for your target customer.
- Learn how to amplify your online presence for increased sales conversions with a mini content marketing engagement plan.
- Customize pre and post-launch checklists to support successful e-commerce activities